Business Development Manager - Ireland

Summary of duties:

Focus on demand creation activities across all Group Brands through the A&D community, regional & local developers, and associated contractors. Driving these sales opportunities through our trade partners through strong collaborative engagement. Matching a proactive approach with a reactive focus with our trade customers when needed to support their business generation and local project opportunities. Working with our Regional Sales Manager – Ireland to provide collaborative and proactive support across all customers to strategically develop our brand penetration that in turn drives growth in sales and share of the Irish market.

Key areas of responsibility:

Territory management to encapsulate:

Working closely with line management to align time to most efficient and productive regional coverage.
Building and maintaining relationships by adopting a weekly/monthly cycle of activity visiting targeted customers within the A & D community alongside regional and local developers and their associated contractors.
- Using the relationships to develop a thorough understanding of the customer's needs, challenges and opportunities. Using this intelligence to win new business and a genuine trust in our Brands.
- Using the relationships to support our ambition of continually growing our pipeline of opportunity.
Utilising leads and identifying new project leads through own endeavours and market activity.
Building and maintaining relationships with Bathroom Brands direct customers – supporting their engagement in the projects market and driving committed responses to your own endeavours.
Adopting a flexible approach dependent on customer needs and scale of opportunity.
Working closely with all our relevant support teams – Customer Service & Business Support, to ensure we are seen to provide a premium service.
Regularly maintain and engage with Salesforce CRM to ensure data accuracy and support our knowledge base. Use the necessary tools and contacts to ensure we cater for current and future demand through the provision of forecasts to enhance the customer experience, and ensure products are available at point of need.
Investing in training across all brands and all aspects of our business to strengthen your approach to training and educating our customers. Keeping abreast of industry trends and industry standards.
Constant understanding of our competitors' product proposition – supporting your ability to build a credible features & benefits solution for every opportunity.
Working closely with the BBG Marketing & Product Development team:
- Sharing market & competitor intelligence.
- Developing specific marketing initiatives to support our market penetration in Ireland.
- Developing effective communications to further support our engagement and brand awareness with the specification community in Ireland.

Key Account Management (in conjunction with Regional Sales Manager) encapsulating:

Building a targeted plan to drive strong category conversion on all project opportunities.
Working with Business Support to ensure fast turnaround on all product quotations.
Building a 6 month, 12 month and 24 month Sales Plan. Targeting revenue and stretch revenue thresholds for each period. Reviewing sales performance progress to ensure we remain on track.
Developing a strong understanding of our customer to better understand our share and scale of opportunity – supports our understanding of where and how to play.
Developing a strong understanding of customer performance across all BBG brands, categories & channels. Using this knowledge to unlock sales potential with all direct customer partners.
Close alignment with the delivery and maintenance of Customer Terms.
Ensuring you maintain a healthy stock and supply of samples and literature.
In line with the Territory Management responsibilities – ensure you maintain regular daily usage of the Salesforce CRM platforms.
Provide high levels of customer service, responding effectively and timely to both internal and external enquiries in line with the high service standards expected.

Performance Measures:

Sales Performance to target. Monthly, quarterly & annually.
Volume of sales leads received, responded and secured – monthly, quarterly & annually.
Timely completion of new product introduction programs through an agreed timeline of customer communications and presentations.
Alignment to PMF annual objectives and performance averaging 3 or above for each objective – quarterly, half yearly and annual review.
Creating and maintaining regional development plans.
Maintaining high customer satisfaction ratings that meet company expectations.
Commitment to sales training program with visible signs of learning & improvement – Quarterly review with line manager.

Key requirements:

Education & Experience: preferably a minimum of 5 years sales experience.
Demonstrated ability to achieve & exceed sales plans.
Ability to manage a portfolio of key accounts, present and secure deals, problem solve, and challenge where needed.
Strong negotiation skills and objection handling.
Ability to build positive working relationships, both internally and externally.
Ability to effectively present information and negotiate with all levels of management.
Consultative, driven, and professional salesperson, with good attention to detail.
Strong individual and a valuable team player.

Key strengths:

Courage – Taking on difficult and challenging situations.
Relationship Building – Building new relationships.
Drive – The motivation to push forward with challenges and goals.
Collaboration - Working well with others in joint endeavours.
Motivator – Energising customers and colleagues towards our goals.
Creativity – Coming up with new and innovative ideas.
Strategic Mindedness – Focusing on medium and longer term, bigger picture view, seeing patterns and themes across current and future challenges.
Results focus – Maintaining own focus towards achieving results aligned to budget expectation.
Decisiveness – Taking and implementing decisions in a timely manner, when needed.
Initiative - Stepping up and getting on with what is needed.

Benefits:

25 days’ holiday plus Bank Holidays;
Auto enrolment government pension scheme;
4 x salary life assurance;
Private healthcare salary sacrifice scheme;
Buying and selling of annual leave available;
Financial support programme available;
Access to an employee assistance programme;
Quarterly nights out with the team, paid for up to £25 per head;
Discounted gym membership at the Hilton doubletrees;
Christmas party and Summer Family Fun Day;
Discounted travel prices on Arriva public transport in Kent;
Contributory defined contribution pension scheme;
Premium watch such as Rolex for 10 year’s service;
Fabulous working conditions www.bathroombrands.com/behind-the-scenes